Since the establishment of the Cross company, its models of bicycles regularly participate in the largest and most prestigious exhibitions in Europe, reflecting trends in bicycle industry. In recent years the company expanded its presence not only on the big forums, but at some local events to promote its brand in specific countries. That was also the last participation in the annually held in late March in Belgrade Exhibition "International Motorcycle & Bicycle Show". At the company's stand were presented the basic models of the new collection from season 2015, which are already well known, plus some specifically designed for the local market in Serbia. All the models were well received by our distributors as well as from the wide range of end users and visitors, because of the traditionally good quality and appearance of the bicycles, supported by the local markets oriented strategy of the company Cross.